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 Global ResearchExperienced Global Researchers     June 20, 2018  
Global Reach
Experienced Global Researchers
Challenges of Global Research

Experienced Global Researchers

For over a decade, RDA Group has proactively addressed its clients’ increasing need for global research by successfully applying our high standards for quality market research to the global marketplace.

RDA Group is keenly familiar with the nuances of various cultures and takes these into account when selecting the methodologies that meet both the customer’s and the client’s needs.  The combination of local market understanding, hands-on global research experience, and RDA Group’s commitment to surpassing client expectations ensures the successful completion of global research projects.

RDA Group offers the same qualitative, quantitative and consulting services in all international markets we serve.  When you use RDA Group to manage your market research across international markets, you communicate and coordinate with one firm...a firm that thoroughly understands your global needs and strategic objectives.

Our local market partners provide access to facilities in each major, regional area of the world.  These carefully selected partners provide local interviewers and project staff who ensure proper adaptation of market research methodologies to local market conditions and cultural issues.

RDA Group, in concert with our regional partners, has the capability for full-service global market research and business consulting.  Depending upon local market conditions, RDA Group has expertise in employing the following data collection methods in international markets:

  • CATI (Computer Assisted Telephone Interviews)
  • Telephone (traditional pen and paper)
  • Personal intercept
  • Qualitative (Focus Groups, one-on-ones)
  • Business to Business executive interviews
  • Mail (both government and courier services)
  • Central location personal interviews
  • CAMMPI (Computer Assisted Multi-Media Interviews)
  • Internet

RDA Group can conduct research in established and emerging markets throughout North America, Latin America, Europe, Asia Pacific, Africa, and the Middle East.