| Selecting the correct research technique to
collect data for a project is fundamental to its success.
RDA Group’s knowledge and extensive experience with various research techniques
will ensure that the most efficient and effective method will be used to gather
the data needed for each project.
RDA Group has expertise in employing
the following innovative technologies and services in its
international markets:
- Advanced
Statistical Analyses (multivariate)
- Brand
Value Studies
- Buyer
Behavior Studies
- Customer
Driven Predictive Modeling
- Customer
Satisfaction Studies
- Client
and Employee Training
- Data
Warehousing & Data mining
- Employee
Satisfaction Surveys
- Focus
Groups (including video conferencing)
- Ideation
Studies
- Loyalty
Measurement and Modeling
- Mathematical
and Statistical modeling
- New
Product Development and Testing
-
Economic Consulting
- Price
Sensitivity & Elasticity
- Product
Introduction Assessment
- Product
Quality Studies
- Psychographic
and Lifestyle Assessment
- Quality
Function Deployment (QFD)
|
